The Silicone Egg Poacher by AVanti is cleverly themed with it's yellow, yolk coloured body and cracked egg shape fitting in well for its purpose.
To use, simple bring a pan of 2cm of water to boild and reduce to a simmer. Coat the inside of the cradle lightly with oil, crack you egg in the cradle, place in simmering water and cover the pan with a lid and cook for 4-6 minutes.